
The Paw Jam Festival on Saturday was fantastic! I know the two people who started the festival six years ago, and I’m going to contact them to find out how many booths and displays were there. My estimate is maybe 80 booths and we were well displayed and held our own with the others.
Now that we (Courtney, Dave and I) know what the festival is like, we’ll know how to do things a bit better next year. one of the interesting things I observed was that for the breed rescue booths, it was a gathering place for friends from all over the state. people who had adopted through them are using the Festival as a way to meet again, and see how the rescues are doing. The Great Dane Rescue booth next to ours probably had a dozen friends who met there! I’d like to see participation with our adopting families next year: Which we should be able to do, with more advance notice and planning.
Some photos are attached however I will also be burning and sending a CD with photos of the whole event so you might get a feel for the scope of Paw Jam. It is pretty amazing!

To recap the Festival’s purpose and set-up:
* Non-profits are allowed to have a booth to disseminate information at no charge
* For profit booths selling pet related items paid a booth fee
* Fantastic bands donate their time — groups play from 11 am - 9 pm
* Something for everyone! booth examples are microchip booths, disaster rescue booths, breed rescue booths, animal emergency services, and lots of our local non-profits like Friends of Felines, the Animal Control shelters, etc.
* Examples of the for-profit items are t-shirts, dog collars, bandanas, dog charms and jewelry, pocketbooks and bags made with dog fabrics, pet portraits, and dog costumes/clothes.
* Lots of other booths were companies who like pets and have a good community feeling to do these events like Carolina First Bank, TalkPR Advertising Agency, and a great church group with young girls who sponsored a tent with plastic swimming pools for the dogs to take a bath in to cool down, and hoses to spray the dogs off. Just sweet little girls who love dogs, and spraying water was something they knew they could do!
* They sold raffle tickets for baskets stuffed full of goodies, like free grooming, free doggie play, and toys
* They had several food booths — Chic-Fil-A, a hot dog booth, a hamburger booth,and a BEER GARDEN!
* The whole time the festival is going on, you have these great bands playing on a huge stage with a great sound system, with the river as a backdrop on one side, and the USS North Carolina Battleship as another backdrop.
* People could go in at 8 to set booths up: gates opened at 11
* People attending paid a $5 gate fee to enjoy the event and music
* My understanding is the funds raised from booth rentals and gate fees are distributed equally to the non-profits after expenses are paid.
* Fantastically organized, good planning: there is a stretch of trees on one side of the field. any booth like breed rescues where they felt animals would be present were given the primo spaces under the shade trees. although it was hot as hell, the trees gave good shade, and there was sort of a soft breeze coming off the Cape Fear River.
Cae, David and Courtney did a great job of pulling this together! Donna and Beth sent a pamphlet via email. David made a wonderful notebook flip chart presentation about CPR. It had photos downloaded from the website showing pictures of who was available for adoption. Equally as great was all the info about CPR itself! He had photos of the building, of the field with dogs running in play, photos inside the building, and a bit of history of CPR included. It was very informative for people who stopped to chat.
Cae donated printing 200 copies of the pamphlets, and the printing of several other handouts that were developed. she also designed a poster with photos supplied by Beth. Considering this was all done long distance, with some of it being done last minute, we had a very good and presentable booth. we were VERY lucky to find a great worker at Kinkos who worked until 11:30 pm getting a 10′ banner done for us! Cae will be responsible for writing a thank you note to the store manager at Kino’s, letting him know how invaluable his employee’s services were.
* David went to the Festival at 8 am, located our space, and put up a tent loaned to him from a neighbor
* Cae arrived at 9, with table decorations, banner and printed materials. David and Cae did the set-up, and were ready for visitors when the gates opened at 11
* Most people who stopped by came to say how much they’d loved a poodle in their earlier years, or relayed something about their mother or grandmother’s poodle. Poodle stories were limitless! David was an excellent spokesperson for CPR — he easily found a way to get on a wavelength with everyone who stopped by.
* We started a little notebox with people who came to speak for a particular reason — like one woman whose sister is CPR’s illustrator that designed the logos!
* One organization, the one who does animal rescue after devastating storms like Katrina, stopped by and brought CPR an entire box of (20?) dog breath mints as a gift.
* Courtney got there around noon with their two poodles, one a rescue from the Pender County Animal Control, and the other is a CPR rescue.
* A wonderful story to share: two women strolled by with t-shirts on (THAT REMINDS ME OF SOMETHING, IN A MINUTE) from the Pender Animal Control Society. Courtney stood up to speak to them. I was sitting in a chair watching all this from the rear. as Courtney stood up to go talk to them, her Pender rescue’s tail started wagging as fast as it could go. Courtney was talking to this woman, telling her that she had adopted Laurel from their shelter — and
Laurel’s tail was going 100 MPH. Turns out the woman was the one who fostered Ll before he got placed with Courtney and David!! The woman leaned over the booth to speak to
Laurel, and he almost stood on the table trying to get to her to be petted! There is no doubt that
Laurel remembered her voice, and remembered it fondly. Kind of neat, huh?
* The t-shirt thing: do ya’ll have them available for sale? if so, I know Courtney, David and I would all like to buy one, just for personal use now. BUT when the event is held next year, we need to be identifiable to others. almost every booth had recognizable t-shirts on to identify them. Speaking of t-shirts, you should have them for sale, in cool colors, all the time. Everybody who works for you, and every single adopting family, would buy them. Just another way to make $10 here and there.
I’ll be glad to get pricing on some for you. We’ve got two great companies here who are as cheap as anything you can find on-line.
* Cae left about 1, and Courtney and David manned the booth until it closed, at 6 pm. that was a huge labor of love, to stay in the heat and be talkative and informative to everyone who stopped by. when it closed, they packed up all the tables, coolers, chairs, handouts and tent. It was a LONG day for the two of them. Cae was home, crashed, and stayed that way until Monday morning. (am sorry that health prevents too much exertion — the running around getting materials on Friday, and setting things up, did me in for about 30 hours. sorry). A million thanks to David and Courtney for doing everything they did!
I know Courtney, David and I love our pets, and we are each now connected to CPR for giving us the poodle baby that is such a part of our lives! we are each impressed with the CPR organization, and we are now committed to helping you grow and continue to excel. we will do anything within our powers to help you.
Cae will be mailing a package to Donna — with the banner, and all the left-over printed material that should be stored until someone else needs it — along with the box of dog breath mints! Paw Jam was fantastic, attended by thousands even in that dreaded heat! Count us on board for the next year!!
Courtney, David and Cae